Scaling down individually is very hard. Imagine that if you go to a place where everybody is dressed nicely, and you are the only one who doesn't dress nicely. Everybody goes on vacations to a great place and you go to the Jersey shore. It's very hard to do these things without an organized mechanism, but it looks to me like there might be some organized mechanisms.
Dan ArielyWith everything you do, in fact, you should train yourself to question your repeated behaviors.
Dan ArielyPeople are willing to work free, and they are willing to work for a reasonable wage; but offer them just a small payment and they will walk away.
Dan ArielyThe most difficult thing is to recognize that sometimes we too are blinded by our own incentives. Because we donโt see how our conflicts of interest work on us.
Dan ArielyWe are all far less rational in our decision-making than standard economic theory assumes. Our irrational behaviors are neither random nor senseless: they are systematic and predictable. We all make the same types of mistakes over and over, because of the basic wiring of our brains.
Dan Ariely