The bad news is that ignoring the performance of people is almost as bad as shredding their effort in front of their eyes. Ignoring gets you a whole way out there. The good news is that by simply looking at something that somebody has done, scanning it and saying "Uh huh," that seems to be quite sufficient to dramatically improve people's motivations.
Dan ArielyDishonesty is all about the small acts we can take and then think, 'No, this not real cheating.' So if you think that the main mechanism is rationalization, then what you come up with, and that's what we find, is that we're basically trying to balance feeling good about ourselves.
Dan ArielyThatโs a lesson we can all learn: the more we have, the more we want. And the only cure is to break the cycle of relativity.
Dan ArielyWe need to believe that we're good people, and we'll do just about anything to maintain that perception.
Dan Ariely