Were born to be players, not pawns.

If you create something, whether it's a painting or a company, I think if you care about it, you have some obligation to go out and tell people about it.

The monkeys solved the puzzle simply because they found it gratifying to solve puzzles. They enjoyed it. The joy of the task was its own reward.

Today it’s economically crucial and personally rewarding to create something that is also beautiful, whimsical, or emotionally engaging.

One source of frustration in the workplace is the frequent mismatch between what people must do and what people can do. When what they must do exceeds their capabilities, the result is anxiety. When what they must do falls short of their capabilities, the result is boredom. But when the match is just right, the results can be glorious. This is the essence of flow.

Intrinsic motivation is conducive to creativity; controlling extrinsic motivation is detrimental to creativity.

I think the more important task for a young person than developing a personal brand is figuring out what she's great at, what she loves to do, and how she can use that to leave an imprint in the world. Those are tough questions, but essential ones. Answer those - and the personal brand follows.