During 2007 "Not for Sale" was born from a problem I saw in Thailand. We established a basic level of care to the community there. Over the years our effective means of response has changed to help provide people with choices for the future.

I am an entrepreneur and my goal is to create invention to the solution of human trafficking and extreme poverty.

During 2007 "Not for Sale" was born from a problem I saw in Thailand. We established a basic level of care to the community there. Over the years our effective means of response has changed to help provide people with choices for the future.

I shall continue to invent new anti-slavery programmes around the world.

The main challenge Not For Sale is big and it is modern day slavery, which is a $32billion dollar industry second to the illegal trade of drugs and arms.

The idea for Not For Sale originated as a simple brand to tell as many people as possible about what we are trying to achieve - "people are not for sale". The brand is a straight forward message and communicates the mission clearly.

When you tell yourself that there is nothing you can do to arrest the global slave trade, you underestimate your own potential and abandon hope for those trapped in captivity.