Unless we take care to clear the first principles of knowledge from the incumbrance and delusion of words, we may make infinite reasonings upon them to no purpose. We may deduce consequences, and never be the wiser.

Unless we take care to clear the first principles of knowledge from the incumbrance and delusion of words, we may make infinite reasonings upon them to no purpose. We may deduce consequences, and never be the wiser.

Language is virtually always pathological; hence the solution is to move as fast and far as possible from language to experience, from linguistic to experimental or psychological philosophy. In order to know that we are not in the linguistic maze, we need to determine, according to Berkeley, whether the things we are talking about exist; hence we need to look for the relevant perceptions. For him, this usually means retiring into himself and trying to imagine whether x exists, having formed the best definition possible of x.

For Berkeley (normal) vision is a language whereby God tells us about the tangible world. But prior to having experience of the tangible world, the visual language would be as meaningless as an utterly alien language. It would convey no meaning to the sighted mind.

It takes a society to raise a generation.

There is a person whose acquaintance and conversation I do earnestly recommend unto you as thing of the greatest advantage: you will be surprised when I tell you it is yourself.

Over 95% of the designers who have ever lived are alive today. Together, we have the power to define what professionalism in the communications industry will be about: helping increase market share or helping repair the World.