I'm obsessed with efficiency. And there are some tasks I need to just leave alone. And there are others - like an evening with one of my daughters or my wife - where I need to toss efficiency aside and simply be in the moment.

Many Westerners see follow-through and reliability as the most critical factor in how they calculate the trustworthiness of another individual. In some other cultures, who you know and how you're related to other individuals is the most important variable. And for others, it may be as much about your reputation and what others have said about you.

The better you work to find the pain point and problem facing a diversity of users, the more clearly you can DEFINE the goal when you implement the process for culturally intelligent innovation.

When you jump on a city bus or roam the streets off the major thoroughfares you'll quickly learn that we have as many differences as similarities. And therein lie the greatest opportunities for innovation - our different ways of viewing the world and coming up with solutions!

The more diverse your team, the better you'll be at identifying what a diversity of users perceive as problems.

Most people probably become more jaded the longer they work in the world of work.

Clashing expectations are what most consistently derail any team, and especially a culturally diverse team. So if you take the time to "define" the goal carefully upfront, you've addressed one of the most difficult and important parts of the innovative process.