Everything about it worked, and I don't mean just the movie, but in our experience, we realized there's also a component of luck involved in this business. We had absolutely the most competent people in the studio working on the release and ad campaign.

Chevy Chase and Bill Murray - we thought those guys were funny. We love Bill Murray, but we didn't think they were right for Airplane! because it would step on the joke if there was a known comedian.

I've always thought those guys are really funny. And I love Dumb and Dumber, Kingpin and Mary.

Sometimes, if you really want to try something original, you step a little too far out of bounds. I mean, there's a market force that kind of unconsciously keeps you in line a little bit.

Tim Burton is underrated. I loved Big Fish, loved that movie, think it's the best movie of the year, hands down. Really impressed with that.

Woody Allen has done some excellent serious movies, too, like Crimes And Misdemeanors. Very overlooked movie, I think, and really his best. And currently I like Big Fish!

It didn't happen every time for every movie. Ruthless People was a good movie, but we didn't get a good release or marketing. They completely blew the opening.