The Washington Post is and has been the greatest historic competitor of the New York Times. Half of me, though, the unselfish part of me that is just a journalist, is thrilled. I want newspapers to succeed. Let's take the Guardian, which is a new competitor in the digital age. Does it make me nervous that they compete with us and in fact beat us on the Snowden story? Yes. The part of me that's a competitive journalist and wants to fight and play says: bring them on! It's more fun that way.
Dean BaquetThe New York Times is and has always been a digital leader. The report only cited some areas where we fell down.
Dean BaquetThe fact that Edward Snowden didn't approach the New York Times hurt a lot. It meant two things. Morally, it meant that somebody with a big story to tell didn't think we were the place to go, and that's painful. And then it also meant that we got beaten on what was arguably the biggest national security story in many, many years. Not only beaten by the Guardian, because he went to the Guardian, but beaten by the Post, because he went to a writer from the Post. We tried to catch up and did some really good stories that I feel good about. But it was really, really, really painful.
Dean BaquetYou're always going to have more traffic if you're a free website. But we've always admitted that the New York Times was behind other news organizations in making our stories available to people on the web. BuzzFeed and the Huffington Post are much better than we are at that, and I envy them for this. But I think the trick for the New York Times is to stick to what we are. That doesn't mean: Don't change. But I don't want to be BuzzFeed. If we tried to be what they are, we would lose.
Dean BaquetMy job is to cover the hell out of the story, very aggressively. The real place to be courageous if you're a news organization is where you put your people to cover the story. It's making sure that you have people going to Baghdad. It's making sure that you figure out how to cover the war in Afghanistan. While the journalist in me completely stands with them, the editor of the New York Times in me thinks my job is to figure out what the hell happened and cover the hell out of it, and that's more important than some symbolic drawing on the front page.
Dean BaquetI also don't think all of the revenue will come from digital subscriptions. We have in the New York Times a mix of revenue sources and it will continue to be a mix for quite a while. What makes me more nervous is that we built this newsroom on a really high profit margin that has eroded significantly over the last years. I'm nervous that we won't continue to have the profit margins that allow us to have a big, robust newsroom.
Dean Baquet