When you make a company, you make a utopia. It's where you design your perfect world.

Don't be on your deathbed someday, having squandered your one chance at life, full of regret because you pursued little distractions instead of big dreams.

If you really care about starting a movement, have the courage to follow and show others how to follow. And when you find a lone nut doing something great, have the guts to be the first one to stand up and join in.

Everyone who became great at something has a similar story: For years, they worked on their craft every day, even if they weren’t in the mood. Always pushing, practicing, working, and improvingYes it takes thousands of hours of practice, but that’s good news! It’s a clear path and it’s under your control.

The most brilliant idea, with no execution, is worth $20. The most brilliant idea takes great execution to be worth $20,000,000.

If it's not a hit, switch.

Care about your customers more than about yourself, and you'll do well.