The Internet destroyed most of the barriers to publication. The cost of being a publisher dropped to almost zero with two interesting immediate results: anybody can publish, and more importantly, you can publish whatever you want.

Apple is our mentor, Facebook is our enemy.

People have Plato's form in their mind of what a leader is, or what a C.E.O. is, and it is a bunch of elements that I really don't conform to at all. I've given this a lot of thought, and I came to the conclusion that I don't care.

When youre doing what you love to do, you become resilient. You create a habit of taking chances on yourself. If you do whats expected of you, and things go poorly, you will look to external sources for what to do next, because that will be your habit. You will be standing there frozen. If you are just filling a role, you will be blindsided.

The way you build trust with your people is by being forthright and clear with them from day one. You may think people are fooled when you tell them what they want to hear. They are not fooled.

When I was your age, we didn't have the Internet in our pants. We didn't even have the Internet not in our pants. That's how bad it was.

Not only can you not plan the impact you're going to have, you often won't recognize it when you're having it.