Google is in a position where it doesn't even have to strive to become a hip, conscious choice. Brands are temporary fads. Functionality is forever. Google just has to 'be,' and everyone will end up there sooner or later.

The plague did not lead to Europe’s economic collapse. Rather, Europe’s currency-driven economic collapse led to the plague.

Invest in people who will take care of you when you're old.

The easiest way to figure out who the customer is in an online space is to figure out who is paying for the thing. Usually, the people paying are the customers. So on Facebook, the people paying are marketers. That makes them the customers. And it means we are the product being delivered to those customers.

Occupy is anything but a protest movement. That's why it has been so hard for news agencies to express or even discern the "demands" of the growing legions of Occupy participants around the nation, and even the world.

By turning every Yahoo search box into a Bing box, Microsoft may have bought itself the exposure it needs to be the next Google.

Our technologies become more complex while we become more simple. They learn about us while we come to know less and less about them. No one person can understand everything going on in an iPhone, much less pervasive systems.