It has always surprised me how little attention philosophers have paid to humor, since it is a more significant process of mind than reason. Reason can only sort out perceptions, but the humor process is involved in changing them.
Edward de BonoThe vertical thinker says: 'I know what I am looking for.' The lateral thinker says: 'I am looking but I won't know what I am looking for until I have found it.'
Edward de BonoA myth is a fixed way of looking at the world which cannot be destroyed because, looked at through the myth, all evidence supports the myth.
Edward de Bono