If you like overheads, you'll love PowerPoint.

If there is a well thought-out design standard, it should be followed. In practice, great design comes from great designers. That is empirically the case. If a great designer did a first-rate standard, that model should be followed. Great design is not democratic; it comes from great designers. If the standard is lousy, then develop another standard.

It is not how much empty space there is, but rather how it is used. It is not how much information there is, but rather how effectively it is arranged.

The essential test of design is how well it assists the understanding of the content, not how stylish it is.

Above all else show the data.

Allowing artist-illustrators to control the design and content of statistical graphics is almost like allowing typographers to control the content, style, and editing of prose.

Design cannot rescue failed content.