Being a parent is a huge part of who I am, and of course I share that with other women. I'm not just a business woman. I'm my sons' mother and my husband's wife - although I never post about him on social media because he'd probably divorce me if I did! But I think by showing who I am as a mom and as a business owner, I show other women that we're all balancing those two worlds.

The image is where you have dinner at night, who you're seeing. It's what car you drive and how you dress. People in the industry sell that, and it creates a dream. There's nothing else.

Everything I do is about women honouring themselves, treating themselves and taking care of themselves.

I like colourful knickers, but most importantly a great pair of knickers should be taken off with more joy than they were put on.

Underwear is such an emotional thing.

I come from a country where you don't wear clothes most of the year. Nudity is the most natural state.

I don't believe we own our children, they're their own souls who make their own choices, we just guide and support them.