The tough thing is figuring out what questions to ask, but […] once you do that, the rest is really easy.

Winning 'Motor Trend' Car of the year is probably the closest thing to winning the Oscar or Emmy of the car industry.

Great companies are built on great products.

Mars is the only place in the solar system where it's possible for life to become multi-planetarian.

My opinion is it's a bridge too far to go to fully autonomous cars.

Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.

Some companies out there quote a start of production that is substantially in advance of when customers get their cars.