The goal is not to speculate on what might happen, but to imagine what you can make happen.

In a world of commoditized knowledge, the returns go to the companies who can produce non-standard knowledge.

I am an ardent supporter of capitalism - but I also understand that while individuals have inalienable, God-given rights, corporations do not.

Strategy is, above all else, the search for above average returns.

Over the centuries, religion has become institutionalized, and in the process encrusted with elaborate hierarchies, top-heavy bureaucracies, highly specialized roles and reflexive routines.

In the long term the most important question for a company is not what you are but what you are becoming.

In most companies, the formal hierarchy is a matter of public record - it's easy to discover who's in charge of what. By contrast, natural leaders don't appear on any organization chart.