The essence of Ananda is both personal and sociological. Personally for people who seek truth or identities of God, it helps to be with other people who share those ideals. Environment is stronger than willpower, and when you are with people who have high ideals, it helps you to grow in your ideals.
Goswami KriyanandaIf you begin to identify yourself with that inner awareness, and then you realize you're not really doing anything. As long as there's the thought, "I'm trying to wake up," that thought of "I" is still there.
Goswami KriyanandaHappiness is self-generated. It depends on one's attitude of mind. The basis of happiness, is the simple fact that the deepest reality of our own nature is ever-existing, ever-conscious, ever-new joy.
Goswami KriyanandaSociety cannot but depend to a disproportionate degree on its capable few to develop and flourish.
Goswami Kriyananda