Unlike novel characters, comic book characters last an eternity. When a character is changed beyond recognition, there's no longer the merchandising aspect.
Grant MorrisonItโs mostly just you have to convince yourself that thereโs nothing else in the room but John Lennon and suddenly things start John Lennon-ing!
Grant MorrisonThe thing that's been exciting about 'Superman' is to see how the character has developed through generations.
Grant MorrisonIt's always interesting to see what the real enthusiasts think, but they're rarely representative of the tastes of the wider audience, so I tend to write for myself, for an imagined smart 14-year-old, and for a couple of friends who are still big comics fans.
Grant Morrison