Someone might say that's a naïve way of looking at things now, and I would respect their opinion, but I also respect every woman's right to wearing her own individual style, including hair.

It's hard to be shocking now. It's hard to challenge people because the Internet has allowed everyone to become much more worldly, much more visual. It's very hard to surprise people.

I think it's more funny how every bit of information is up for grabs.

I'm very lucky that I've worked mainly with two amazing photographers in David Sims and Steven Meisel.

I haven't got a good reputation with pain.

You may say, 'That's naïve of you,' and maybe it is, but in my mind, I'm celebrating every kind of woman. That's what a creative person does.

All hair is away from the face - there's no emotion and all of the personality is taken away. I envisioned the way a 'virtual girl' is drawn in a cartoon. Then I added these different colored extensions - white, red and black, which adds to the synthetic feeling of the hair. I used colors which looked most dramatic against each of the models' real hair. The different colors give you that pop of fakeness so we're not talking about reality. Like a futuristic princess.