The first good reason to write a book is to add value to people’s lives.

'Branding' has taken on too much of a role as a specialized craft performed by voodoo artists.

You know in a startup, you only need three people. You need someone who can make something. You need someone who can sell it. And you need someone to collect the money. That's the only three roles in a startup. So which one are you?

I think that no one, or very few, are born as good presenters. It's a skill that you learn.

A successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur—or APE.

Instant success are seldom instant and if you talk to the people behind these successes, you'll find out that they came after months of fear, uncertainty and confusion along with a flagrant lack of adoption.

The most powerful sign is that your work no longer enchants you - it's not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges.