I presume my work has also always been about reduction without any distraction or after effects, outside emotions, or intimacy or complicity with the subject.

Music has shaped men’s fashion and transposed in a playful and witty manner its riding or military heritage. It is difficult to figure out who leads but music and fashion are connected genetically.

Men are not supposed to be mysterious. That's what you say about women. But I think men can have a little of it, too.

Sex is not a subject in my photographs, or would only be if it had to do with romance, sometimes vulnerability. The photographs are quite clearly about happiness, or search for happiness.

I love California. It has such a strong contribution to the history of culture, and popular culture. For better and worse, of course. Even the worst can be interesting to some degree sometimes for somebody creative.

Hedi was and is still misspelled 'Heidi' and my perception of genders ended up slightly out of focus from an early age.

I like the idea of paradox, between the authentic fabrics and sophisticated shapes and between masculine and feminine. I'm not so much for sportswear. I think it's over.