Women like signs of money and education - things that indicate that not only is this guy going to have some resources, but he's also willing to share them.
Helen FisherAnthropologists have found evidence of romantic love in 170 societies. They've never found a society that did not have it.
Helen FisherThere's magic to love... Millions of years ago we evolved three basic drives: the sex love, romantic love, and attachment to a long-term partner. These circuits are deeply embedded in the human brian. They're going to survive as long as our species survive on what Shakespeare called, this "mortal coil."
Helen Fisher