Think of the design process as involving first the generation of alternatives and then the testing of these alternatives against a whole array of requirements and restraints.

There are no morals about technology at all. Technology expands our ways of thinking about things, expands our ways of doing things. If we're bad people we use technology for bad purposes and if we're good people we use it for good purposes.

Forget about Nobel prizes; they aren't really very important.

Solving a problem simply means representing it so as to make the solution transparent.

All behavior involves conscious or unconscious selection of particular actions out of all those which are physically possible to the actor and to those persons over whom he exercises influence and authority.

Learning results from what the student does and thinks, and only from what the student does and thinks. The teacher can advance learning only by influencing the student to learn.

The proper study of mankind is the science of design.