Nothing should be used anywhere that is not edible. We should not clean our house with substances that are toxic carcinogens. It's not necessary. There are anti-bacterial agents, and antiseptic agents, that are non-toxic. That's really our focus, and my personal focus: to make consumer goods that don't just smell good, but taste good, and can be used to anoint one's self and also the environment in which you are living in.

By nature, we are a plant-based intelligence - not just our exhale, which plants inhale, but they are my food chain. They are my medicine. I cannot live without plants. They are part of my life support. And this is why plant species need to be preserved.

We are clearcutting virgin forests around the world, and 95 percent of species in the clearcut zone have never been studied. So we clearcut a part of the virgin forest and now part of our ecosystem has been wiped out. Some of it may grow back, and some of it won't.

Women are more proactive. By their nature, they're genetically designed to nurture their offspring. Men have always been the hunters in their society. But it's changing. Women are now doing two things: They're building companies and they're giving birth to kids.

I'm funding a new business with money I would have given away in the first place. And I'm starting a responsible business and I'm educating the consumer about chemistry that is totally sustainable - not just from a production point of view, but it also helps sustain the human psyche and physical body - based on informational, energetic matter.

Everything we put in and on our bodies must be nutritious and safe.

We are taught to reinvent ourselves all the time. And nature is teaching us. What is necessary for us to do to create sustainability? There's a shift that has to take hold in our thinking, and it's hard to know when it's going to click for the larger percentage of us.