Availability of the best also is limited in our culture. And it's also extremely expensive. It's ridiculous. A kilogram of rose oil costs me very much. By the time it is shipped here and we pay tariffs, how much more do I have to charge the consumer? And then who could afford to buy it? That is why people sell synthetic rose and end up poisoning themselves. It shouldn't be that way.

Women are more proactive. By their nature, they're genetically designed to nurture their offspring. Men have always been the hunters in their society. But it's changing. Women are now doing two things: They're building companies and they're giving birth to kids.

I'm funding a new business with money I would have given away in the first place. And I'm starting a responsible business and I'm educating the consumer about chemistry that is totally sustainable - not just from a production point of view, but it also helps sustain the human psyche and physical body - based on informational, energetic matter.

The majority of companies on this planet are publicly driven engines. They're always the last ones to change. They're not only the biggest polluters, but they're the biggest providers of services for the consumer. Government itself is one of the biggest polluters on the planet. The U.S. military pollutes the planet more than most other entities.

We are taught to reinvent ourselves all the time. And nature is teaching us. What is necessary for us to do to create sustainability? There's a shift that has to take hold in our thinking, and it's hard to know when it's going to click for the larger percentage of us.

Ask ourselves: How can we serve, nurture and sustain the planet and its people in our business ventures?

By nature, we are a plant-based intelligence - not just our exhale, which plants inhale, but they are my food chain. They are my medicine. I cannot live without plants. They are part of my life support. And this is why plant species need to be preserved.