What is the user problem that once we solve users can't live without?

In the hardware world, you've got to take your time because your iteration cycles are much more deliberate.

Everything for us is a system. We don't think about it discretely as just as a piece of hardware, or discretely as an application... or discretely as a platform. We think about it across the whole thing.

Think about where does this stand in the experience continuum that you've been imagining, where the world's going to go.

No one is going to tell you what to build. If they did, then they should do it, not you.

You have to have the definition of what you're trying to do across the system.

What is the user problem that once we solve users can't live without?