In Japanese organizations, before you have a meeting and you've got an idea that you want to get across, you go talk to everyone and list them. And then the meeting, you don't do it American style where everyone gets up and advocates and conflicts and decides, you get up and formalize agreements.
Howard RheingoldAdvertising in the past has been predicated on a mass market and a captive audience.
Howard RheingoldHumans are humans because we are able to communicate with each other and to organize to do things together that we can't do individually.
Howard Rheingold