Advertising in the past has been predicated on a mass market and a captive audience.

We must take responsibility for educating ourselves. Being part of a 'smart mob' doesn't guarantee that you're a responsible participant or collaborator.

We can design things that learn, so you can grow an intelligence by creating an environment and creating things that just do it a million time faster than we do.

We know where the television is - everything has to be a sound bite; everything has to be an image; ideas are okay as long as they don't take more than four or five seconds to explain; candidates and issues are commodities that are sold like cans of soup; entertainment is limited to what a few people believe the lowest common denominator is; and you can't talk back to it.

I think the one thing humans are is language wizards.

There may be a jump on electronic LSD with virtual reality, and the problem just with saying LSD, enough time has gone by that there is no distinction between psychedelics and other drugs.

You can't assume any place you go is private because the means of surveillance are becoming so affordable and so invisible.