We know where the television is - everything has to be a sound bite; everything has to be an image; ideas are okay as long as they don't take more than four or five seconds to explain; candidates and issues are commodities that are sold like cans of soup; entertainment is limited to what a few people believe the lowest common denominator is; and you can't talk back to it.
Howard RheingoldThe manufacturing and packaging of homogeneous experience is what politics in America is about.
Howard RheingoldCommunication media enabled collective action on new scales, at new rates, among new groups of people, multiplied the power available to civilizations and enabled new forms of social interaction. The alphabet enabled empire and monotheism, the printing press enabled science and revolution, the telephone enabled bureaucracy and globalization, the internet enabled virtual communities and electronic markets, the mobile telephone enabled smart mobs and tribes of info-nomads.
Howard Rheingold