I become quite inhibited particularly when I do comedy, I won't - there's a whole thing of allowing an audience in and if you - if you cover yourself with a mask of, kind of, severity, which I'm quite good at doing, that's masking fear of course, then people feel shut out.
Ian McLeodIf you really want to make a difference for the customer, so what you have got to do is to make sure the products that you're bringing down in price are ones that they are buying every day.
Ian McLeodHaving a situation where you have got in conflict with your suppliers all the time is not a great place to be.
Ian McLeod