I always like to make sense of things that, in theory, would not make any sense together. It's true that the core of Calvin Klein has been . . . I don't want to say conservative, but real clothes that are worn by everybody.
Italo ZucchelliYou don't do things for shock value anymore, because that's not even the language of today. At least, that's not what interests me. If I do it, it's because I want to see things in another way, not necessarily because I want to shock anybody.
Italo ZucchelliI'm not inspired by space in that kind of futuristic sense, but I've never liked retro. Of course, we always get references from the past, but that doesn't mean that the clothes have to look like the past. We need to look forward, which is why I'm fascinated by new materials, technologies, techniques, and unusual ways to use colors or textures.
Italo ZucchelliI have a very small team by choice, because I don't believe in teams of 55,000 people.
Italo ZucchelliI saw what it means to work every weekend and every night, and I realized it doesn't work for me. It's not necessary. If you know what you want, you can achieve it without going crazy.
Italo ZucchelliThe most inspiring thing for me about Calvin Klein was how subversive the advertising's message was. That's what drove me in my creative process and also in my creating now. The new advertising campaign is Calvin Klein the way I see it today. It's also bringing back the kind of subversive element that I always saw in Calvin Klein's campaigns.
Italo Zucchelli