Producing all my own songs and refusing to go to the hot producer. That's the biggest risk I've taken so far.
J. ColeThe music becomes more pure and soulful when it's true, and it has to be true these days with the way the internet works, and the way the game works, everyone wants authentic raps.
J. ColeA lot of my music is just self-observation. Like telling you, "Oh man. What did I just do? How much did I just pay for this chain? Why did I do that? Wait a minute." Let me talk about that. Or like, the temptation. Let me talk about that. Let me observe myself.
J. Cole