The Web provides a very easy way to immediately grasp what's going on. It really offers the transparency, so you can see, especially with the search engine, how people are using Twitter at one glance. The phone doesn't allow for that.

Constraints inspire us in how we approach the press, how we approach business relationships, how we do everything.

IM is interesting because you look at your buddy list and, at a glance, see what your friends are listening to, what they're working on, what they're doing. The problem was that you were bound to the computer keyboard.

Make every detail perfect and limit the number of details to perfect.

What's interesting about Twitter and the influencers that someone follows - like, say, Shaquille O'Neal - is that they see someone who is using the exact same tools that they have access to, and I think that inspires this hope to be able to really engage with someone like him.

The Web provides a very easy way to immediately grasp what's going on. It really offers the transparency, so you can see, especially with the search engine, how people are using Twitter at one glance. The phone doesn't allow for that.

Anything you're interested in the world whether it be Charlie rose or JetBlue or a public figure or your local coffee shop, they're on Twitter and broadcasting what is interesting to them.