If we go to work at 8 a.m. and go home at 5 p.m., this is not a high-tech company and Alibaba will never be successful. If we have that kind of 8-5 spirit, then we should just go and do something else.

A good job isn't something you go out and find, it's something you discover while you're working.

Giving up is the greatest failure.

We appreciate yesterday, but we're looking for a better tomorrow.

Find the right people, not the best people.

If the customer loves you, the government will have to love you.

Never ever compete on prices, instead compete on services and innovation.