I have a suggestion for all of those award seekers and blue ribbon hunters. Spend your efforts on making art that connects with people. Awards impress the grandkids but they don't move the gauge on selling your product. Art needs to touch the emotions of the buyer.
Jack WhiteWe were like a white family from the 1920s or something. My parents had this bizarre, different way of looking at things from the people that surrounded us. I went to an all-Mexican grade school and an all-black high school, and not many people in those places liked the same stuff as me.
Jack WhiteI just think old old movies, they make you concentrate and pay attention so much more. They feel so warm. A lot of modern digital videotape, it's just too bright. Don't know why, it's not warm.
Jack WhiteIf you have twenty guys in the room and you just bring in one girl, you change the entire mood and everyone plays different.
Jack WhiteI hate irony, particularly when it is used because there isn't any message or to hide that someone hasn't any story to tell. Just like when someone only spews out a stack of cool words which don't mean anything and then has the gall to call it art. I always want to create a bridge between us and the listener, and I want it to be so that kids want to create for themselves a story or a context of the words.
Jack White