You have to remember a lot of business is very cyclical.
It's very rare that publications double their frequency.
There was never any danger of Business 2.0 ever going under.
The magazine was being started by a company that had no experience in business magazine publishing. It was a little difficult to get people to sort of buy into it and to join the staff, but we did.
The best rock musicians are the most exciting people in the world.
The story of the Internet is this incredibly strong, exciting change.