Louis Kelso's formula sounds like Lydia Pinkham's Vegetable Compound. The whole theory sounds crazy. But, then, one may recall, they said all that of Copernicus too.

Writers must rely more on the feel of a sentence than on the dictates of a rule book.

Find out where the people want to go, then hustle yourself around in front of them.

Five common traits of good writers: (1) They have something to say. (2) They read widely and have done so since childhood. (3) They possess what Isaac Asimov calls a "capacity for clear thought," able to go from point to point in an orderly sequence, an A to Z approach. (4) They're geniuses at putting their emotions into words. (5) They possess an insatiable curiosity, constantly asking Why and How.

The chief difference between good writing and better writing may be measured by the number of imperceptible hesitations the reader experiences as he goes along.

Style is important, but content comes first.

It wasn't the Supreme Court that expelled God from our public school classrooms. It was the textbook publishers.