When you're watching an action movie, you experience an action movie more outside of the aquarium, you're out of the aquarium looking in at all the swimming fish that are in there. Whereas horror films and thrillers are designed to put the audience into that box, into that aquarium.

You know music and sound design can be very powerful with how you use it but also the absence of sound can say a lot as well.

Marketing has taken such a complete shift, thanks to the internet.

I think the financial restraint really pushes me as a director to be more creative with the way I shoot the film.

Your actors need to trust you as a director, but normally, I think you just need to have an open communication between the actors and the director. I think the director needs to really paint his or her vision to the cast and let them know the kind of mood that he or she is making. I think that's very important.

If I'm smart as an artist, I wouldn't be a snob and turn it down, because I'd look at it and go, this is great stuff, but I definitely do want to experiment in other genres, or make films in other genres.

For me, the sound design and the musical score is a big part of what makes scary movies work.