I challenge you, to go to any school and open 50 lunchboxes, and I guarantee you there will be one or two cans of Red Bull, there'll be cold McDonald's and jam sandwiches with several cakes.
Jamie OliverI hear loads of cynics saying that I'll never be able to change anything. They say that junk food marketing and the ready availability of fast food is just too powerful. But I'd say in response, screw you. I know that most people, if they're really honest, are fed up with the same old rubbish
Jamie OliverI think food culture is always evolving, and there will constantly be people looking both forward and back. That's what makes it exciting.
Jamie OliverIndustry, economy, honesty and kindness form a quartet of virtue that will never be improved upon.
Jamie OliverEvery kid in every school no matter their background, deserves to learn the basics about food - where it comes from, how to cook it and how it affects their bodies. These life skills are as important as reading and writing, but they've been lost over the past few generations. We need to bring them back and bring up our kids to be streetwise about food.
Jamie Oliver