Conserving habitats is a wellspring for the next industrial revolution.

The truth is, natural organisms have managed to do everything we want to do without guzzling fossil fuels, polluting the planet or mortgaging the future.

Virtually all native cultures that have survived without fouling their nests have acknowledged that nature knows best, and have had the humility to ask the bears and wolves and ravens and redwoods for guidance.

Nature works with five polymers. Only five polymers. In the natural world, life builds from the bottom up, and it builds in resilience and multiple uses.

Listening to nature's operating instructions.

In reality, we haven't escaped the gravity of life at all. We are still beholden to ecological laws, the same as any other life-form.

Biomimicry is innovation inspired by nature. In a society accustomed to dominating or 'improving' nature, this respectful imitation is a radically new approach, a revolution really. Unlike the Industrial Revolution, the Biomimicry Revolution introduces an era based not on what we can extract from nature, but on what we can learn from her.