It is impossible to state in words how much this team means to me, how much Hulu means to me.

My prediction is that in the same way that Google is an intent revealing service that can be monetized that way, I would think that if I were at Twitter, I would focus on the search aspect of Twitter, because people are revealing intents when they do a search.

If you take a look at the way the premium content is monetized, there's a lot of different models out there. Sometimes you pay for an individual episode, for example on iTunes. Other times you pay for a subscription. And other times it's free ad-supported.

When youre dealing with digital goods, you dont have to be tied to one URL.

If you can make it easier to consume, people will consume more of it.

I think challenge for Facebook is to develop a culture that has the advertiser and the ad service be as strong a part of their culture as the user obsession is.

I'm not the kind of guy who dabbles in a lot of things.