On the Facebook side, I think it's a bit of an evolution, in that that company, which has clearly done amazing things, was, I believe, as an outsider looking in, was founded on a culture that was obsessive about the users. And they built a service that is very valuable for users, and that is to be applauded.
Jason KilarI think challenge for Facebook is to develop a culture that has the advertiser and the ad service be as strong a part of their culture as the user obsession is.
Jason KilarCBS was very generous in their offer to re-sign me. But I simply want to try something new.
Jason KilarI took a job at the Walt Disney Company and after 18 months decided to go to business school at Harvard. I was awestruck by the campus. My first reaction was I dont belong here. Then I said, Im here; lets get on with it.
Jason KilarThere's certain things like scripted dramas that - they're either topical or such water-cooler moments that I think that they'll be consumed within 48 hours. You don't have to consume them at 9:00 at night, but you want to consume them within the first couple of days so that you can talk to your friends about it.
Jason KilarIf you take a look at the way the premium content is monetized, there's a lot of different models out there. Sometimes you pay for an individual episode, for example on iTunes. Other times you pay for a subscription. And other times it's free ad-supported.
Jason KilarI tried to do everything I could to study Walt Disney. I would read every book I could on the company, and then I found out more about him as a person, as an entrepreneur, and it was just fascinating to me that this guy was able to live a great life with his family but also do these amazing things at work.
Jason KilarMy prediction is that in the same way that Google is an intent revealing service that can be monetized that way, I would think that if I were at Twitter, I would focus on the search aspect of Twitter, because people are revealing intents when they do a search.
Jason KilarMy father was an electrical engineer who worked at Westinghouse in Pittsburgh. When I was growing up, my mother wrote humor columns for the local paper. She was the Erma Bombeck of Murrysville, Pa.
Jason KilarHulu is about the shows, not the networks. The shows are the brands that users care about.
Jason KilarWhat I think about is what people spend their time on this planet doing. So No.1 is sleep, No.2 is work, and No.3 is sight, sound, and motion video consumption. Basically, four to five hours a day is what Americans spend consuming video.
Jason KilarIt is impossible to state in words how much this team means to me, how much Hulu means to me.
Jason KilarTake risks. Fail. Pick yourself back up again. And always, always remember this: there is no adversity capable of stopping you once the choice to persevere is made.
Jason Kilar