For an author just starting out, you've got to deliver the goods every year or sooner or people will forget you or you will lose momentum. There is a contract that exists between author and reader.
Jasper FfordeWriting is not something you can do or you can't. It's not even something that 'other people do' or 'for smart people only' or even 'for people who finished school and went to University'. Nonsense. Anyone can do it. But no-one can do it straight off the bat. Like plastering, brain surgery or assembling truck engines, you have to do a bit of training - get your hands dirty - and make some mistakes.
Jasper FfordeI've never been averse to a little risk - after all, writing without risk is not really writing at all. Sometimes one has to just let fly with a high concept piece and see where the pieces fall. As it generally turns out, the central story is familiar, but just with different rules of engagement.
Jasper Fforde