The team architecture means setting up an organization that helps people produce that great work in teams.

We don't have titles on our business cards. No one really gets any special treatment. No one gets a corner office to put pictures of their family and their dog in.

Charlie Rose is the ultimate ad.

The team architecture means setting up an organization that helps people produce that great work in teams.

Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop.

You start losing a client the moment you get it.

If you can't be bothered to work on Saturday, don't bother to come in on Sunday.