The very definition of the real becomes: that of which it is possible to give an equivalent reproduction. The real is not only what can be reproduced, but that which is always already reproduced. The hyper real.
Jean BaudrillardIf everything on television is, without exception, part of a low-calorie (or even no-calorie) diet, then what good is it complaining about the adverts? By their worthlessness, they at least help to make the programmes around them seem of a higher level.
Jean BaudrillardA series of accidents creates a positively light-hearted state, out of consideration for this strange power.
Jean BaudrillardSanta Barbara is a paradise; Disneyland is a paradise; the U.S. is a paradise. Paradise is just paradise. Mournful, monotonous, and superficial though it may be, it is paradise. There is no other.
Jean BaudrillardIt is in love with its limitless horizontality, as New York may be with its verticality.
Jean BaudrillardPoliticians - power itself - are abject because they merely embody the profound contempt people have for their own lives. One should be grateful to the politicians for accepting the abstractness of power, and ridding others of its burden. This inevitably kills them but they get their revenge by passing onto others the corpse of power.
Jean Baudrillard