A computer shall not waste your time or require you to do more work than is strictly necessary.
Jef RaskinIf our field is "to advance", we must - without displacing creativity and aesthetics - make sure our terminology is clear.
Jef RaskinOnce the product's task is known, design the interface first; then implement to the interface design.
Jef RaskinIf I am correct, the use of a product based on modelessness and monoty would soon become so habitual as to be nearly addictive, leading to a user population devoted to and loyal to the product.
Jef Raskin