I honestly believe that advertising is the most fun you can have with your clothes on.

Everybody sat around thinking about Panasonic, the Japanese electronics account. Finally I decided, what the hell, I'll throw a line to loosen them up. 'The headline is, the headline is: From Those Wonderful Folks Who Gave You Pearl Harbor.'

Marketers are making retirement respectable. Instead of being the beginning of the end, it sounds like Nirvana-do what you want without any responsibilities. The boomers think that they're 16. Marketers try to keep the charade going. Retirement will look so good, others are going to be jealous.

It goes back to all of us wanting to be in Hollywood. We're all dying to win an Oscar.

Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it again.

Half the money I spend on advertising is wasted; the trouble is I don't know which half. Advertising is the most fun you can have with your clothes on.

I honestly believe that advertising is the most fun you can have with your clothes on.