Marketers are making retirement respectable. Instead of being the beginning of the end, it sounds like Nirvana-do what you want without any responsibilities. The boomers think that they're 16. Marketers try to keep the charade going. Retirement will look so good, others are going to be jealous.
Jerry Della FeminaI honestly believe that advertising is the most fun you can have with your clothes on.
Jerry Della FeminaThat's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in.
Jerry Della FeminaSometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it again.
Jerry Della FeminaThe Creative Revolution is over. Everybody is justholding onto their jobs and no one is ever going to say toa client... โBuy this or Iโll resign your account.โ You donโtdo it anymore. Itโs now, the majority of the time... โHow do you like it? When can I change it for you?โ
Jerry Della FeminaMarketers are making retirement respectable. Instead of being the beginning of the end, it sounds like Nirvana-do what you want without any responsibilities. The boomers think that they're 16. Marketers try to keep the charade going. Retirement will look so good, others are going to be jealous.
Jerry Della Femina