Simply having rules does not change the things that people want to do. You have to change incentive.
People do fun and interesting things because they're fun and interesting.
I have always viewed the mission of Wikipedia to be much bigger than just creating a killer website. We're doing that of course, and having a lot of fun doing it, but a big part of what motivates us is our larger mission to affect the world in a positive way
Free speech includes the right to not speak.
It's kind of surprising that you could just open up a site and let people work.
I worry about censorship in many parts of the world.