A farmer friend of mine told me recently about a busload of middle school children who came to his farm for a tour. The first two boys off the bus asked, "Where is the salsa tree?" They thought they could go pick salsa, like apples and peaches. Oh my. What do they put on SAT tests to measure this? Does anybody care? How little can a person know about food and still make educated decisions about it? Is this knowledge going to change before they enter the voting booth? Now that's a scary thought.

The wealth of any ecosystem is its perennials. The primal herbivore-predator-disturbance-rest dance is literally the breath and pulse of the earth. Grasses recycle oxygen far more efficiently than trees. The turnover is faster. Grass reaches out and turns solar energy into carbon. Tillage hyper-aerates the soil, burning out carbon. But because a plant creates bilateral symmetry at the soil horizon, it sloughs off root mass when the top gets chopped off.

Farms and food production should be, I submit, at least as important as who pierced their navel in Hollywood this week. Please tell me I'm not the only one who believes this. Please. As a culture, we think we're well educated, but I'm not sure that what we've learned necessarily helps us survive.

I don't want to sound too mystical or weird but it's important to know what garlic smells like when it's cooking, or what eggs look like when they're cracked out of a shell.

Just because we can ship organic lettuce from the Salinas Valley, or organic cut flowers from Peru, doesn't mean we should do it, not if we're really serious about energy and seasonality and bioregionalism.

What happens is all these things we're seeing – campylobacter, E coli, mad cow, listeria, salmonella, that weren't even in the lexicon 30 years ago – that is the industrial paradigm exceeding its efficiency. So these Latin squiggly words that we're learning to say – bovine spongiform encephalopathy – are nature's language screaming to us: ENOUGH! And the question then is: what will it take for us to listen? And my contention is that Wall Street is still wearing conquistador mentality and uniforms, and nobody is listening to the pleadings of nature saying: 'Enough.'

If every American for one week refused to eat at a fast-food joint, it would bring concentrated animal feeding operations to their knees.